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Dr Brian McCullough

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Dr. Brian McCullough is the Program Chair, Associate Professor of Sport Management, and Director of the Center for Sport & Sustainability at the University of Michigan. He co-founded the Sport Ecology Group and is a leading authority in sport and environmental sustainability. His research focuses on strategic sustainability decisions in sport organizations. Dr. McCullough has authored over 60 peer-reviewed articles and contributed to initiatives like the UNFCCC’s Sports for Climate Action Framework. He has secured funding from global organizations, including the IOC, and led sustainability consulting projects for various sport organizations.